Marketing Coordinator

**Summary**
The Marketing Coordinator will perform a variety of tasks to support business operations within the Marketing Department.

These will include and is not limited to:
1) Merchandising management
2) Signage management
3) Instore promotion management

**A. Merchandising**
- Understand the merchandising objectives by segment to be achieved
- Participate in the development of packaging and merchandising plans based on the needs of each segment
- Participate in the development and manage strategy for Principals’ involvement and contribution in resourcing merchandising
- Understand the current physical layout of Company’s top customers, identify existing merchandising and opportunities for the Brand
- Oversee the implementation of merchandising plans
- Collaborate with key stakeholders to execute plan
- Maintain merchandising to ensure ease of purchase for consumers and Brand presentation reflects quality

**B. Signage**
- Understand the signage objectives for the Brand
- Understand the universe of signage in Trinidad and Tobago
- Understand the maintenance requirements on all paid signage and conduct site visits to validate such.
- Ensure all OOH material is maintained
- Maintain contracts relating to all signage to ensure renewals are timely.

**C. Instore Promotions**
- Understand the outcomes to be achieved through instore promotions
- Understand customer marketing promotion requirements
- Oversee and execute all instore promotions at the customer level to ensure success
- From the execution, make recommendations based on performance, costs and returns
- Ensure that customer relationships are developed to effectively execute promotions

**C. Other**
- Ensure all requisitions associated to areas above are completed and the necessary documentation is provided to Finance timely
- Completion of reports in relation to associated areas above to ensure effectiveness & aid in decision making
- Perform all other general clerical and administrative duties.

**Minimum Qualifications**
- Bachelor’s Degree in Marketing
- Five (5) CXC passes, must possess a 1 or 2 in English Language (General Proficiency)
- One-Three (1-3) years' practical experience
- Fully Proficient in Microsoft Office 365
- Excellent communication and presentation skills
- Excellent planning and organizational skills
- Ability to work effectively in a team environment or independently
- The ability to multi-task effectively with mínimal supervision
- The ability to prioritise and show initiative
- Highly organized and ability to adapt to quickly changing priorities
- Time management skills
- Must be willing to work weekends where necessary
- In possession of a good working vehicle