Campaign Developer

hace 4 semanas


Montevideo, Montevideo, Uruguay Blend360 A tiempo completo
Campaign Developer Job Description

We are seeking a highly skilled Campaign Developer to join our team at Blend360. As a key member of our marketing team, you will be responsible for developing and executing high-quality campaigns that drive business results.

Key Responsibilities:
  • Lead Campaign Development: Design and implement effective email campaigns that engage our audience and drive conversions.
  • Data Preparation: Work closely with our data team to prepare and optimize data for campaign deployment.
  • Campaign Execution: Monitor campaign execution, ensuring timely delivery and performance tracking.
  • Performance Analysis: Analyze campaign attribution and performance reports to identify areas for improvement.
  • Collaboration: Work closely with our marketing teams to gather requirements, validate data sources, and support campaign execution.
  • Testing and Optimization: Conduct A/B testing and multivariate testing to continuously improve email campaign performance.
  • Email Template Development: Utilize HTML skills to create and modify email templates for various campaigns.
  • Journey Builder Implementation: Assist in the implementation of Journey Builder to enhance customer engagement through personalized marketing.
  • System Management: Support the management of Salesforce Marketing Cloud and complementary technology systems, ensuring data integrity and compliance with corporate regulations.
  • Process Documentation: Document technical processes and marketing automation procedures for user adoption and knowledge sharing.
Requirements:
  • Education: Bachelor's degree in a related field or equivalent experience. Advanced degree (MS) in Statistics, Math, Data Analytics, or a related quantitative field preferred.
  • Experience: 1 to 3 years of experience in a related role, preferably as a campaign developer in Salesforce Marketing Cloud.
  • Skills: Hands-on experience with Salesforce Marketing Cloud (SFMC) and a strong understanding of email studio. Proficiency in A/B testing, HTML, and multivariate testing methodologies.
  • Language: Excellent written and verbal English for clear and effective communication with the team.

We offer a dynamic work environment, flexible working options, and a range of benefits to support your career growth and well-being.


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