Digital Product Development Manager

hace 4 semanas


Montevideo, Montevideo, Uruguay Lenskart A tiempo completo

Lenskart is seeking a highly skilled Digital Product Development Manager to join our team. This role will be based in Zonamerica and will report directly to the Head of Product.

The estimated salary for this position is $80,000 - $110,000 per year, depending on experience.

Job Description

The Digital Product Development Manager will be responsible for the commercial development of our online entertainment product. This includes managing the product throughout its lifecycle, gathering and prioritizing product-feature and customer requirements, participating in defining the product vision, and working closely with Development, Marketing and Management to ensure the product is fit for the market and meets customer requirements.

Key Responsibilities:
  • Recommending the present and future scopes of the product.
  • Helping form the vision, goals and strategies for the product alongside the Head of the area and broader management.
  • Developing short-term plans in collaboration with Customer Acquisition and Customer Retention areas.
  • Analyzing and using data to make decisions that will result in product features recommendations and Marketing Campaigns.
  • Be able to develop and sell internally new marketing campaigns and promotions that will generate measurable results.
  • Collaborate with Creative and Web Development teams in the making of creative marketing campaigns.
  • Monitoring progress of the KPIs for the product and marketing campaigns such as both revenue and activity among others; both for the Product and Sub Products.
  • Engaging the rest of the teams to improve their product knowledge and interest.
Requirements:
  • 2 years' experience in digital marketing roles, preferably owning a digital product.
  • Experience collaborating with Marketing or Advertising agencies or in house Creative Teams and/or Web Development teams.
  • Experience with, or understanding of, email marketing, conversion funnels and AB testing.
  • Understanding of online entertainment products.
  • Proficiency in MS Excel, PowerPoint, and Word
  • Business proficiency in Spanish and English Languages
  • Availability to work in Zonamerica.
Benefits:

We offer a competitive salary package, opportunities for professional growth and development, and a dynamic work environment.

Preferred Qualifications:
  • Business proficiency in Brazilian Portuguese.
  • Understanding of SEM and SEO.
  • Experience working for Latin-American markets.
  • Bachelor's degree in business administration, marketing, communications or relevant field.


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